The Chair's seminars

Teambuilding Weekend in Clairefontaine

In the exceptional environment of the French Soccer Federation Training Center in Clairefontaine, the Chair organizes a teambuilding weekend. The schedule is composed of business case discussions, sports activities with athletes, conferences and business roleplay.
and abroad....





Seminar in Switzerland in March
2 days at the IOC in Lausanne and 3 days in the UEFA headquarter in Nyon
Mornings are dedicated to courses "Marketing through sports" taught by Professor Thierry Lardinoit,
head of the Chair
Afternoons: lectures given by IOC, UEFA
or Heineken Managers
about "Marketing and medias strategies",

 "Sponsoring strategies"...

Seminar in London in May

The Chair organises a week-long trip to London to follow a seminar on "Marketing of Sports".
Mornings or afternoons courses about 
"Marketing of sports" 
taught by Professor Frank Pons from
the University of Laval, Canada
and lectures program about "Marketing strategies" at NBA, ESPN, adidas, PREMIER LEAGUE and LOCOG 2012